Wednesday, September 22, 2010

Ever evolving fashion scene!!

Even though I am from Nepal, a small beautiful country sandwiched between India and China, sometimes it is simply hard to ignore the influence and power these countries have on other developing and underdeveloped countries and India for that matter has an edge over China in terms of its soft power. Therefore, it is no exaggeration to say that India's soft power has been continually growing as a result of the enormous popularity of Bollywood movies and a thriving media market. Its growing influence on its neighboring countries simply stems from the fact that it is a democratic nation and it is always ready to take challenges and risks on the path towards modernization and prosperity. Analogy aside, there is clearly no denial that this country with over 1.18 billion people has become a congregation of vibrant fashion minds from all over the world. With international events such as the India Fashion Week taking place annually and Indian beauties winning major beauty contests such as Miss World and Miss Universe have definitely given the Indian fashion scene a new name in the global fashion arena. And, collections of major fashion designers such as Ritu Kumar, Ritu Beri, Rohit Bal,Tarun Tahiliani and Manish Malhotra have only made it better. And, their
 Indo-western inspired clothes have been successful in tapping and attracting a huge market of mainly the South-East Asian diaspora living in the western hemisphere.

Therefore with this topic in mind, I felt this strong urge to feature some of the Indo-western looks for my readers, so that we can all get a taste of what I am talking about. I think that fashion isn't limited to a particular look. Fashion has no boundaries and no rules. It can be as simple as symbolizing the influence of two different cultures. And, finally fashion and is always evolving....

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